{"id":16,"date":"2025-10-10T12:34:39","date_gmt":"2025-10-10T12:34:39","guid":{"rendered":"https:\/\/squidgameseason1.win\/blog\/?p=16"},"modified":"2025-10-10T12:35:24","modified_gmt":"2025-10-10T12:35:24","slug":"bgc-launches-new-safer-gambling-campaign-in-the-uk","status":"publish","type":"post","link":"https:\/\/www.squidgameseason1.win\/blog\/bgc-launches-new-safer-gambling-campaign-in-the-uk\/","title":{"rendered":"BGC launches new safer gambling campaign in the UK"},"content":{"rendered":"<h3 data-start=\"119\" data-end=\"193\"><strong data-start=\"126\" data-end=\"193\">&#8220;Take Time to Think&#8221; \u2013 BGC Launches New Safer Gambling Campaign<\/strong><\/h3>\n<ul data-start=\"195\" data-end=\"516\">\n<li data-start=\"195\" data-end=\"242\">\n<p data-start=\"197\" data-end=\"242\"><strong data-start=\"197\" data-end=\"215\">Campaign Name:<\/strong><br data-start=\"215\" data-end=\"218\" \/><strong data-start=\"220\" data-end=\"242\">Take Time to Think<\/strong><\/p>\n<\/li>\n<li data-start=\"244\" data-end=\"379\">\n<p data-start=\"246\" data-end=\"379\"><strong data-start=\"246\" data-end=\"262\">Launched by:<\/strong><br data-start=\"262\" data-end=\"265\" \/>The <strong data-start=\"271\" data-end=\"307\">Betting and Gaming Council (BGC)<\/strong>, the UK\u2019s standards body for the regulated betting and gaming industry.<\/p>\n<\/li>\n<li data-start=\"381\" data-end=\"516\">\n<p data-start=\"383\" data-end=\"516\"><strong data-start=\"383\" data-end=\"396\">Replaces:<\/strong><br data-start=\"396\" data-end=\"399\" \/>The <strong data-start=\"405\" data-end=\"435\">\u201cWhen the Fun Stops, Stop\u201d<\/strong> campaign (active since 2015), which was widely used across gambling advertising.<\/p>\n<\/li>\n<\/ul>\n<hr data-start=\"518\" data-end=\"521\" \/>\n<h3 data-start=\"523\" data-end=\"551\">\ud83d\udcfa <strong data-start=\"530\" data-end=\"551\">Campaign Details:<\/strong><\/h3>\n<ul data-start=\"553\" data-end=\"1228\">\n<li data-start=\"553\" data-end=\"665\">\n<p data-start=\"555\" data-end=\"665\"><strong data-start=\"555\" data-end=\"572\">Core Message:<\/strong><br data-start=\"572\" data-end=\"575\" \/>Encourages players to <strong data-start=\"599\" data-end=\"620\">pause during play<\/strong> and consider using <strong data-start=\"640\" data-end=\"664\">safer gambling tools<\/strong>.<\/p>\n<\/li>\n<li data-start=\"667\" data-end=\"752\">\n<p data-start=\"669\" data-end=\"688\"><strong data-start=\"669\" data-end=\"688\">Tools Promoted:<\/strong><\/p>\n<ul data-start=\"691\" data-end=\"752\">\n<li data-start=\"691\" data-end=\"711\">\n<p data-start=\"693\" data-end=\"711\"><strong data-start=\"693\" data-end=\"711\">Deposit limits<\/strong><\/p>\n<\/li>\n<li data-start=\"714\" data-end=\"729\">\n<p data-start=\"716\" data-end=\"729\"><strong data-start=\"716\" data-end=\"729\">Time-outs<\/strong><\/p>\n<\/li>\n<li data-start=\"732\" data-end=\"752\">\n<p data-start=\"734\" data-end=\"752\"><strong data-start=\"734\" data-end=\"752\">Self-exclusion<\/strong><\/p>\n<\/li>\n<\/ul>\n<\/li>\n<li data-start=\"754\" data-end=\"852\">\n<p data-start=\"756\" data-end=\"768\"><strong data-start=\"756\" data-end=\"768\">Mediums:<\/strong><\/p>\n<ul data-start=\"771\" data-end=\"852\">\n<li data-start=\"771\" data-end=\"783\">\n<p data-start=\"773\" data-end=\"783\">TV adverts<\/p>\n<\/li>\n<li data-start=\"786\" data-end=\"804\">\n<p data-start=\"788\" data-end=\"804\">Online platforms<\/p>\n<\/li>\n<li data-start=\"807\" data-end=\"852\">\n<p data-start=\"809\" data-end=\"852\">In-store and digital messaging by operators<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<li data-start=\"854\" data-end=\"970\">\n<p data-start=\"856\" data-end=\"970\"><strong data-start=\"856\" data-end=\"870\">Funded by:<\/strong><br data-start=\"870\" data-end=\"873\" \/>BGC members including <strong data-start=\"897\" data-end=\"952\">William Hill, Entain, bet365, Flutter Entertainment<\/strong>, and <strong data-start=\"958\" data-end=\"969\">Betfred<\/strong>.<\/p>\n<\/li>\n<li data-start=\"972\" data-end=\"1228\">\n<p data-start=\"974\" data-end=\"1228\"><strong data-start=\"974\" data-end=\"993\">Implementation:<\/strong><br data-start=\"993\" data-end=\"996\" \/>Already integrated into 20% of gambling TV and radio adverts. Also complements the <strong data-start=\"1081\" data-end=\"1112\">\u201cwhistle-to-whistle\u201d ad ban<\/strong> introduced in 2019, which prohibits gambling ads during live sports before 9pm (except horse and greyhound racing).<\/p>\n<\/li>\n<\/ul>\n<hr data-start=\"1517\" data-end=\"1520\" \/>\n<h3 data-start=\"1522\" data-end=\"1546\">\ud83e\udde0 <strong data-start=\"1529\" data-end=\"1546\">Key Takeaway:<\/strong><\/h3>\n<p data-start=\"1548\" data-end=\"1810\">The <strong data-start=\"1552\" data-end=\"1576\">\u201cTake Time to Think\u201d<\/strong> campaign marks a shift toward a <strong data-start=\"1609\" data-end=\"1651\">more proactive and reflective approach<\/strong> to safer gambling \u2014 aiming to empower players through practical tools and responsible decision-making, supported by consistent messaging across all platforms.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Take Time to Think&#8221; \u2013 BGC Launches New Safer Gambling Campaign Campaign Name:Take Time to Think Launched by:The Betting and Gaming Council (BGC), the UK\u2019s standards body for the regulated betting and gaming industry. Replaces:The \u201cWhen the Fun Stops, Stop\u201d campaign (active since 2015), which was widely used across gambling advertising. \ud83d\udcfa Campaign Details: Core [&#8230;]\n","protected":false},"author":1,"featured_media":18,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-16","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BGC launches new safer gambling campaign in the UK - Squid Game Season 1: A Thrilling Survival Drama You Can&#039;t Miss<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/squidgameseason1.win\/blog\/bgc-launches-new-safer-gambling-campaign-in-the-uk\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BGC launches new safer gambling campaign in the UK - Squid Game Season 1: A Thrilling Survival Drama You Can&#039;t Miss\" \/>\n<meta property=\"og:description\" content=\"&#8220;Take Time to Think&#8221; \u2013 BGC Launches New Safer Gambling Campaign Campaign Name:Take Time to Think Launched by:The Betting and Gaming Council (BGC), the UK\u2019s standards body for the regulated betting and gaming industry. 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